boAT IPO

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    boAt IPO

    Boat is a a digital-first consumer products company and one of the  largestIndian digital-first brands in terms of revenue from operations for the financial year 2021. The company has an attractive offering of wide-ranging, high-quality and aspirational lifestyle-focused consumer products at accessible price points, under its brands. Founded in 2013 and led by its flagship brand “boAt” launched in 2014, the company has established leadingmarket positions in volume and value terms in India across multiple, high-growth consumer categories such as audio and smartwatch as of September 30, 2021.The company’s product mix has evolved significantly over the past several years as it has successfully entered into new product categories and diversified its business. For the year ended March 31, 2019, 96.01% of its revenue from operations  was  derived  from  the  audio  category,  nil%  from  the  wearables  category  and  3.99%  from  other category.  For  the six-month period  ended  September  30,  2021,  83.13%  of  its  revenue  from  operations was derived from the audio category, 14.05% from the wearables category and 2.82% from the other category.

    Opening Date

    To be Announced

    Closing Date

    To be Announced

    Price Band

    To be Announced

    Issue Size

    To be Announced

    Face Value

    To be Announced

    Market Lot

    To be Announced

    Listing at NSE,BSE

    IPO Open Date To be Announced
    IPO Close Date To be Announced
    Allotment Date To be Announced
    Initiation Of Refunds To be Announced
    Credit Of Shares To
    Demat Account
    To be Announced
    IPO Listing Date To be Announced
    UPI Mandate Expiry Date To be Announced

    Checkout the List of Upcoming IPO

    About boAt IPO

    Founded in November 2013, boAT is a distinguished name under Imagine Marketing Services Private Limited, focusing on the burgeoning audio and wearable electronics market. With products ranging from earphones and travel adapters to premium rugged cables, boAT has carved its niche as a brand connecting with youth and innovation.

    Financial Highlights of boAt

    Financial Year Total Revenue in Crores Profit After Tax in Crores
    FY 2021 Rs. 1,313 Rs. 86
    FY 2020 Rs. 609 Rs. 47
    FY 2019 Rs. 225 Rs. 8

    A glance at the financials reveals a robust growth trajectory, indicating a promising avenue for investment.

    Strengths & Weakness of boAt

    Strengths Weaknesses
    One of the largest Indian digital-first brands with leading market positions across multiple fast-growing product categories. Intense competition may reduce demand for products, leading to lower prices, margins, profits, and loss of market share.
    Its flagship brand “boAt” is a consumer brand with strong market positioning and a clear value proposition. Reliance on third-party manufacturers and suppliers makes it vulnerable to supply shortages, which could negatively impact its business, operations, and cash flow.
    Its digital-first platform capabilities are targeted to enable growth and continue to allow it to build a presence across multiple consumer categories The company’s focus on audio and wearables makes it vulnerable to shifts in consumer demand and market sentiment, which could impact business and financial health
    Professional, founder-driven management team with deep industry expertise and track record, and an experienced consumer products CEO Pricing pressure from customers, marketplaces, or distributors may impact margins, limiting price increases and adversely affecting revenue, profits, and cash flow.

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    How to apply for boAt IPO ?

    Retail investors need to apply for the IPO using UPI

    UPI

    • Link your bank account to a UPI ID.
    • Register your UPI id with your Demat account.
    • Subscribe for boAt IPO and approve the payment on your UPI ID.

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    Frequently Asked Questions

    boAT aims to raise Rs. 2000 crores through this IPO.

    Details pending announcement

    Details to be disclosed following the announcement of the lot size